Thistle Hotels and Guoman Hotels sign with ABC Connection

Thistle Hotels and Guoman Hotels have signed all of their hotels with the on-line publishing company ABC Connection.

Ian Leat, Head of Business Sales - Thistle & Guoman Hotels, commenting on the agreement:

 “ABC is providing Thistle Hotels Ltd, the operator of both the Thistle and Guoman hotel brands, with a powerful online marketing tool to help us develop our sales and marketing activity to key target markets. We have been impressed with the level of functionality and ABC’s very effective online distribution of hotel and venue information to booking agents, corporations and leisure clients. This will provide us with a unique opportunity to consolidate a broad range of data and images into the ABC system. The team at ABC are working closely with us to load our accommodation and meeting room details and thereby provide ABC’s online network with a comprehensive source of information for all of our hotels.  We are also utilising ABC’s floor plan design service and piloting the 360° Virtual Tour service at one of our London hotels.”

Martin Coleman, Chairman of ABC Connection, said:

“We are delighted to be working with Thistle Hotels Ltd. With 49 hotels across the UK we know that our agency, corporate and leisure clients will be actively using the rich content and images that will soon be available in our systems for both Thistle & Guoman hotels, to help their decision making process.”

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